Creating an effective skincare routine doesn’t have to be complicated. The secret lies in using your products in the correct order to maximize their effectiveness. Each product plays a specific role in caring for your skin, and when used in the proper sequence, they work harmoniously to deliver optimal results.
Here’s the ultimate guide to the perfect skincare routine using a cleanser, exfoliating scrub, gel serum, and moisturiser.
1. Cleanser: The Foundation of Your Routine
The first step of any skincare routine is cleansing. Throughout the day, your skin accumulates dirt, oil, sweat, and environmental pollutants. A good cleanser removes these impurities, leaving your skin refreshed and prepped for the next steps.
Gently massage the cleanser onto damp skin, then rinse thoroughly with lukewarm water. This step creates a clean canvas, allowing the active ingredients in the following products to penetrate deeply and work effectively.
2. Exfoliating Scrub: Smooth and Renew (2-3 Times a Week)
Exfoliating is an essential step to maintain smooth, radiant skin—but it’s important not to overdo it. Use our exfoliating scrub 2-3 times a week after cleansing to slough away dead skin cells, clear clogged pores, and improve your skin’s texture.
On exfoliation days, apply a small amount of scrub to your face and gently massage it in circular motions. Rinse off thoroughly. This step not only leaves your skin feeling refreshed but also enhances the absorption of the products you’ll apply next.
For maximum results, use our Silicone Exfoliator with our exfoliating scrub. The perfect exfoliation duo!
For non-exfoliation days, skip this step and move directly to the gel serum.
3. Gel Serum: Targeted Treatment for Your Skin
It’s now time to apply your gel serum. Serums are concentrated formulations designed to deliver active ingredients deep into the skin. Whether your serum focuses on hydration, brightening, or anti-aging, this step is crucial for addressing specific skin concerns.
Apply a small amount of gel serum to your fingertips and gently pat it onto your skin. Avoid rubbing, as this can diminish its effectiveness. Let it fully absorb before moving on to the next step.
4. Moisturiser: Lock in Hydration
The final step in your routine is moisturising. A moisturiser helps seal in hydration and creates a protective barrier on your skin. It’s essential for all skin types, even oily skin, as it prevents water loss and maintains balance.
Massage a small amount of moisturiser into your skin, focusing on areas prone to dryness. Your skin will feel soft, supple, and ready to face the day—or recover overnight.
Why the Order Matters
Following this specific order—cleanse, exfoliate (when needed), treat with serum, and moisturise—ensures that each product performs at its best. Skipping steps or using products out of order can reduce their effectiveness and leave your skin less than satisfied.
Stick to this routine, and your skin will thank you with a healthy, glowing complexion!
Read our ‘how to’ guides to learn more about how to use each product